Image via WikipediaThere certainly have been predictions of the death of the publishing industry.
The Borders bookseller’s declaration of bankruptcy certainly would support this view. Fewer books are being traditionally published each year. Everywhere we look magazines are struggling, and newspapers are going out of business.
On the other hand…
More and more writers are making their work available on blogs – arguably the simplest form of self-publishing. Every day more than 50 thousand new blogs are created, adding to the over 157 million already being published every day, according to BlogPulse.
iPad recently launched a daily newspaper at a subscription price of $0.99 a week – significantly less than the rarely-read newspaper that gets to delivered to my door.
By mid-year, 2010, Amazon reported that it was selling more e-books than hardcover books. Indie writers (and by that I mean those that choose to self-publish) are taking advantage of that trend, with more and more writers who have never had an agent or a traditional publisher hitting bestseller lists.
There are disruptive forces at play, the most important to this discussion being the emergence of mobile computing and electronic book readers.
While traditional publishing is no longer the only game in town, the publishing industry is very much alive.
The new publishing industry is still in its infancy, but like most new-borns, there is a lot of discussion, a lot of growing pains, and a lot of opportunity. The trick is to create some new rules and grab that opportunity!